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Low-end tablet still packs a powerful punch
Amazon, arguably, is more interested in taking on the low-end and emerging mobile market than Apple is, based on the recent (and underwhelming, to some) introduction of the iPhone 5c.
However, despite rumors that Amazon may be working on a smartphone of its own, Bezos remained mum, replying only that he doesn't like to speculate about "future road maps."
Amazon is going toward the bottom even further with a "new" 7-inch Kindle Fire HD. Though it is a new device with familiar parts — the same processor and display technology as last year's high-end Kindle Fire — it's smaller in size and has less storage space, at just 8GB. Lacking a microphone, and therefore Amazon's new Mayday feature, it comes in at just $139.