Amazon now offering Kindle Fire HDX tablets on installment plan

Amazon now offering Kindle Fire HDX tablets on installment plan

Summary: The company hopes to boost sales by letting consumers pay interest-free over three equal payments.

TOPICS: Tablets, Amazon, Mobility

Amazon is clearly trying to move some of its new Kindle Fire HDX tablets during this holiday shopping season. Earlier this week, it offered a one-day sale on the 7-inch version, temporarily dropping the price by $45. Now, the online retailing giant is trying a different tactic to sell the HDX, offering an installment plan to pay off the cost of a tablet.

According to the terms of the plan, you pay the first 25 percent of the price as a deposit (starting at $57.25 for the 7-inch version, or $94.75 for the 8.9-inch model). You then pay three equal installments at 90 days, 180 days, and 270 days. Amazon says no interest or finance charges will be applied when you purchase with the installment plan. If you don't bother to finish paying it off, Amazon reserve the right to deregister your Kindle Fire HDX or shut off your account, making it very difficult to make use of the tablet.

An old retail standby -- and a staple of QVC and Home Shopping Network -- such installment plans for a physical product appear to be new to Amazon. (It has let you pay for its Prime membership monthly in the past.) It does, of course, have an credit card with financing offers, though it does charge interest if the total is not paid in full by the end of the offer.

Amazon appears to be pulling out all the stops to sell the HDX, which compares favorably to the iPad Air in terms of screen resolution and price. Is this new installment plan enough to get you to buy one? Let us know in the Talkback section below.

[Via PC Magazine]

Topics: Tablets, Amazon, Mobility

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  • Just a US offer

    This would definitely have tempted me to give the kindle pads a try... Up until now i've stuck exclusively to apple and nexus

    At full price, each time i get to kindle vs nexus (in-differential pricing) i end up going nexus because it gets clean android ( i don't have to find a 3rd party firmware) with nexus not having any kind of partial paymet available direct through google, i'd most likely try kindle first.

    It's also more flexible than apple's 10 month interest free option as it's per 90 days not each month and no external creditor seems to be involved.
  • Hmm...not selling well?

    Every time a reseller discounts an Apple product the tech world falls all over themselves in a rush to claim the product is a dud or not selling well. Why don't we hear the same when Amazon keeps discounting its tablets? If they were selling well Amazon wouldn't need more and more discounts would they? Unless they really are using them as loss leaders like Walmart does with iPhones?
    • Two different philosophies

      The kindle is a marketing tool for amazon. They don't care about hardware. They just want to get as many of these devices as possible in people's hands.
      It is more difficult to tell if discounting is really an indication of poor sales. I'm surprised they don't offer them for free. They could have customers pay cost and then refund it after a certain amount of amazon purchases.
      • "Free" won't work with Amazon, and "free" is only good when

        the device can be used to get a good return with sales elsewhere.

        As it stands right now, Amazon is not really profitable, and every thing they give away, is a loss to the company. "Free" might have worked as a good gimmick with the first and second generation Kindles, but, "free" ain't cutting it anymore. Amazon needs to start looking out for its investors, and giveaways aren't a way to be profitable.

        The other big problem for the new generation of Kindle tablets, is that what people got with the first generations of Kindles, were good enough then, and are still good enough now, and those that got the first couple of generations, won't be needing to "upgrade" to the latest. That's why Amazon might be having problems with selling their newest Kindles. After all, those who got their Kindles already, might be close to the total of people who will ever get Kindles; iow, the Kindle market might be close to saturation. It isn't a general purpose tablet, therefore, it's a limited market device.
    • Did you not read the opening sentence of this article?

      It says: "Amazon is clearly trying to move some of its new Kindle Fire HDX tablets during this holiday shopping season". I did a quick, informal poll of 8 people in my immediate work area, and 100% interpreted that to mean that the device "is not selling well".
      Apple people are so sensitive.