Amazon Web Services has a new incentive in the pipeline, likely designed to attract both developers and enterprise customers like.
The cloud platform's digital store, AWS Marketplace, will now feature time-limited, free trials on software products.
Amazon makes this process fairly painless for the software vendors in comparison to the customers.
Vendors can make free trials of their products available from any EC2 instance without any engineering or migration work required.
There are already more than 60 free trials ready for the taking. Some of the vendors participating include Riverbed, Barracuda, Compuware, SafeNet, and RealNetworks.
On the flip side, AWS customers can take advantage of these free trials if they are eligible for the AWS Free Usage Tier, and the free trials must run on a micro instance.
That there is no charge for software or for AWS resources so long as the consumption stays within what's available at this level. Otherwise, customers will be required to pay for AWS resources consumed by the application during the evaluation period.
The maximum free trial period is 31 days.
Amazon has been busy punching out some minor, but notable, updates to its online cloud store this week.
On Monday, AWS announced that it had shifted things around in order to enable customers to launch networking and security software from the Marketplace into a Virtual Private Cloud (VPC) with just one click.
Image via Amazon Web Services