Apple reported to have acquired chip maker Passif

Apple reported to have acquired chip maker Passif

Summary: Is Apple on a startup buying spree now too? Based on a new report, the iPhone maker is stepping up its hardware assets.


Apple has bought another chip company, based on a new report published on Thursday.

According to former Wall Street Journal reporter Jessica Lessin, the iPhone maker has bought Passif Semiconductor.

Founded in 2007 and based in Oakland, Calif., Passif produces low-power switch-based wireless transceivers.

It is being speculated that Apple could be interested in the hardware for future pieces of wearable technology -- perhaps even the rumored iWatch.

Financial terms of the deal have not been revealed, and Apple has not made an official announcement confirming the deal yet.

The news of the Passif purchase follows a new pattern for Apple. The Cupertino, Calif.-based corporation isn't known for making lots of acquisitions.

However, Apple has been making more noise in this regard in the last few months.

In July alone, Apple bought up Locationary and HopStop.

Both deals signaled some more serious dedication on Apple's part to its mapping software for iOS, which has been infamously plagued by bugs since its debut last September.

Note: We pinged Apple PR for comment, and we will update this post when we hear back.

Topics: Apple, Hardware, Mobility, Processors, Tech Industry

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  • Please remove morons from the threads (side request)

    It is so irritating to read these ads on the discussion threads. Is there a way you can eliminate them sooner?

    On topic, my personal opinion is that the market is going to reach a point where Apple cannot live in its own world without cooperating. Why Apple needs to do its own mapping is a little beyond me. Google has obviously made that worthy of huge world wide investment. Apple would have to exceed that in order to compete. Rather than feeling like they need to do everything within their ecosystem, why not allow users to make Google maps their default?
    • Really? Beyond you? OK

      Apple wanted features like Turn-byTurn navigation. Google said no iOS users couldn't have that.

      So Apple went and built their own mapping.

      Google bought the initial data like Apple did.

      Google has benefitted from years of data input from it's users and even then it had it's own data errors like taking you onto the Tarmac if you asked for Tullamarine (Melbourne) Airport - at the time when Apple launched maps and got blasted for similar errors.

      Apple now has more input from users.

      Enough of the ignorant calls for Google over Apple from those who don't keep up.

      I tested Apple Maps and the Google maps app side by side and Google didn't win and still doesnt for most issues. Generally if there's something I wish was better in Apple maps - then Google has the same issue.

      Some transit directions Google has a slight advantage on.

      Driving then Apple maps is my favourite navigator - better than Google or TomTom.

      Apple 3D Flyover is better than Google Earth in many ways. I use both though.

      Apple maps failed to get street numbers right when I had to go to DHL recently - it took me to the wrong end of the street - so I tried Google Maps - and it took me to the same wrong spot. Same wrong data.

      Personal opinion without objective testing is a bit pointless isn't it?
    • And now what has mapping software got to do with chipmakers?

      Why did you post that here?