11% of visitors to local radio stations download podcasts

50% of visitors to local radio station Web sites launch streaming audio players at least once a month and 11% download podcasts, MediaSpan says. 24% of visitors to sports talk stations sites download podcasts weekly.

50% of visitors to local radio station Web sites launch streaming audio players at least once a month and 11% download podcasts, MediaSpan says. 24% of visitors to sports talk stations sites download podcasts weekly.

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