$3.2 bln will be spent on local ads in the US in 2005, 26% growth

JupiterResearch says US spending for online local advertising will grow 26% to $3.2 bln in 2005, and then 11% compounded annually, to $5.3 bln in 2010. Classifieds will continue to comprise almost 70% of that total throughout the forecast period. In 2004, local spending drove only 5% of online display advertising and 16% of paid search listings.