Business
57% of gifts bought online are purchased for a significant other
57% of giffts bought online are bought for spouses or significant others, Nielsen//NetRatings found. This was followed by children and siblings.
57% of giffts bought online are bought for spouses or significant others, Nielsen//NetRatings found. This was followed by children and siblings.
| Recipients of gifts purchased online | |
| Spouse, partner | 57% |
| Children | 55% |
| Sibling | 29% |
| Mother | 28% |
| Friends | 27% |
| Dad | 22% |
| Miscellaneous family | 17% |
| Pets | 6% |
| Source: Nielsen//NetRatings | |