60% of men but only 44% of women know what adware is

Pew Internet & American Life Project released the survey on awareness of various Internet terms among US Internet users. Generally males are more familiar with Internet terminology than women, younger people are more familiar then 65+ and those with broadband express greater knowledge of terminology as well.

Pew Internet & American Life Project released the survey on awareness of various Internet terms among US Internet users. Generally males are more familiar with Internet terminology than women, younger people are more familiar then 65+ and those with broadband express greater knowledge of terminology as well.

Levels of awareness of different Internet-related terms

Term Men Women Age 18-29 Age 65+ Broadband Dial-up
Spam 90 87 88 85 94 85
Firewall 83 73 77 59 88 69
Spyware 82 74 82 55 88 75
Cookies 74 62 67 52 81 59
Adware 60 44 55 31 65 43
Phishing 36 23 55 31 35 25
Podcasting 16 11 12 5 16 11
RSS feeds 12 6 12 5 10 9
Source: Pew Internet & American Life Project

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