Amazon will launch a Japanese-language version of its Kindle Paperwhite next month, along with a Japanese Kindle store and smartphone app, to break into the the country's e-book market.
The Japan-styled Kindle Paperwhite comes in Wi-Fi and 3G, the e-reader is expected to start shipment on Nov. 19, 2012, a press release by the company on Wednesday noted.The Wi-Fi only Paperwhite will be priced at 8,480 yen (US$107), while the 3G-equipped version will sell at 12,980 yen (US$163), both prices lower than on the U.S. Web site.
Thewill also be released in Japan in December, the company added.
The U.S.-based online shopping giant also said it will begin selling 50,000 Japanese language titles in its Kindle Store on Amazon.co.jp from today, with more than 10,000 free Japanese titles and a wide selection of works from Japanese authors and publishers.
A Japanese-capable Kindle app will also be made available for computers, tablets and smartphones from today onward, the company said.
Japan's e-book market is largely untapped and starting to take off. For now, Sony has been in the market for 6 years, and is offering nearly 60,000 titles in its own e-book store for use with a proprietary device, a separate report on The Bookseller Web site noted. In July, Japanese e-commerce giant Rakuten also launched its Kobo e-reader in Japan, offering about 30,000 titles but aiming to grow the figure to 1.5 million over the comoing years.