Business
Behind the scenes of iPad launch day
Contrary to what most people would think, even the Apple Store employees don't know inventory levels for tomorrow's iPad launch.
Contrary to what most people would think, even the Apple Store employees don't know inventory levels for tomorrow's iPad launch.
A source gave me a brief rundown of how tomorrow's launch day is expected to play out. The day starts at 5am for most Apple Store employees and doesn't wrap until midnight. That's exhausting enough, but check out the itinerary I cobbled together to get a better look at how exhausting a day it really will be.
- 5am: arrive at work
- 5am-7am: delivery of iPads
- 7am-9am: training
- 9am on: sell, sell, sell!