In Phone Innovators Best Buy features a veritable who's-who of mobile technology luminaries, including, Philippe Kahn, creator of one of the first cameraphones; Ray Kurzweil, inventor of text-to-speech; Daniel Henderson, creator of video sharing; Chris Barton and Avery Wang, two of the founders of Shazam; Jim McKelvey, creator of Square Mobile Pay; Kevin Systrom, creator of Instagram; Neil Papworth, creator of the text message; and Paul and David Bettner, creators of Words with Friends.
In the ad, the Words With Friends creators take a lighthearted jab at Alec Baldwin who was kicked off an American Airlines flight in December 2011 for refusing to stop playing the addictive word game.
Here's the commercial:
Showing his sense of humor about the incident, Baldwin made a cameo appearance on Saturday Night Live's Weekend Update spoofing the American Airlines pilot:
You can watch it here:
My favorite line is from Instragram's Kevin Systrom, who says: "it's a little bit like being in a boy band, but, you know, it's technology, right, um, so it's kinda cool."
Sure beats those lame GoDaddy and Samsung SuperBowl commercials.
What was your favorite SuperBowl ad?