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Bill Ziff: In Memoriam

Bill Ziff, who was chairman and chief executive officer of Ziff Communications Co. from 1953 to 1994, died on  Sept.

Bill Ziff, who was chairman and chief executive officer of Ziff Communications Co. from 1953 to 1994, died on  Sept. 9 at the age of 76. He was the visionary behind the birth of the Ziff-Davis technology magazine empire, including PCWeek and MacWeek, where I served as editor in chief. I encountered Bill Ziff many times during my stint at ZD, and was inspired by his breadth of knowledge, curiosity, sheer brilliance and devotion to great editorial. I will always remember the time when I was contemplating leaving ZD in the early 1990s, looking for a new challenge, something to do with multimedia as I recall. Bill Ziff took me to dinner somewhere in Menlo Park, and convinced me that staying with the company and taking on a new management challenge, PCWeek, would be rewarding, and he wasn't talking about money. He told me, "Don't always go for the adrenal." That's a lesson I have never forgotten and have passed on to others.  Bloomberg and the New York Times have obituaries. 

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