BlackBerry nixes BlackBerry 10 on future PlayBooks

BlackBerry said bringing its latest platform to the PlayBook wasn't worth the time and effort given the other company's opportunities.

The BlackBerry PlayBook is finished.

playbook

BlackBerry CEO Thorsten Heins said the company will support PlayBook tablets in the field, but is going to stop efforts to bring BlackBerry 10 to the PlayBook.

On an earnings conference call, Heins said:

Our teams have spent a great deal of time and energy looking at solutions that could move the BlackBerry 10 experience to PlayBook, but unfortunately I am not satisfied with the level of performance and user experience. I made the difficult decision to stop these efforts and focus on our core hardware portfolio. We will, however, support PlayBook on the existing software platforms and configurations. BlackBerry has made a lot of steady progress in the past year.

Heins added that part of that progress is that BlackBerry is smarter about things than a year ago. The game plan is to focus on the enterprise, mobility management and BlackBerry 10 devices of the smartphone variety.

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