From time to time, I like to speak with someone who actually is using a vendor's technology. This gives me a much better idea of the quality, performance and usability of that vendor's products. This time, I had the opportunity to communicate with Dan Gerad, Divisional Vice President for Technical and Web Services at the Bon-Ton. Thanks, Dan, for taking the time to give me this information!"
Please introduce yourself and your organization.The Bon-Ton, a Pennsylvania corporation, was founded in 1898 and is one of the largest regional department store operators in the United States, offering a broad assortment of brand-name fashion apparel and accessories for women, men and children as well as cosmetics, home furnishings and other goods. We currently operate 275 stores in small, mid-size and metropolitan markets in 23 Northeastern, Midwestern and upper Great Plains states under the Bon-Ton, Bergner’s, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger’s and Younkers nameplates and, in the Detroit, Michigan area, under the Parisian nameplate, encompassing a total of approximately 26 million square feet.
I'm Dan Gerard. I have over 30 years' experience in programming, capacity planning, design, and architecture. I began as a mainframe systems programmer, back in the days when Big Iron ruled the world.
Since then I've done technical work on every leading operating system and with over a dozen programming languages, for companies ranging from Credit Suisse and Rite Aid to IBM. In 2010, I led the technology team that implemented the new WebSphere Commerce platform for the Bon-Ton. As the Divisional Vice President for Technical & Web Services at the Bon-Ton, I currently provide architectural support and guidance for the company’s application development including areas such as multichannel, social, mobile, and customer loyalty programs.