Box has acquired dLoop in order to improve the security and data analytics offerings at the file sharing firm.
Box, a cloud-based storage service, has been vying for additional enterprise customers -- in the wake of competition from Dropbox and Egnyte -- and hopes that by purchasing dLoop, security will reach standards required by businesses using cloud technology, and data analytics will entice more of the market to sign up.
Terms of the deal were not disclosed.
According to the company's blog, co-founder Divya Jain will join Box from dLoop, and will lead the advanced content analysis and data classification efforts at the file sharing company. The other co-Founder, Anurag Maunder, is not mentioned.
The purchase of the startup's technology means Box will be able to give its customers new enterprise controls that provide administrators with better safeguards for enterprise-related content, and allow them to control data access with finer granularity.
Sam Schillace, SVP of Engineering at Box said:
"At Box, we're driving the new definition of security for the enterprise cloud stack and providing our customers with an unmatched level of permissions, visibility and control that they need to embrace the cloud. Box has built powerful admin tools that help IT protect business critical content while still providing employees with the flexibility to chose from a myriad of devices, apps and platforms."
The firm says that in terms of data analytics, dLoop creates continuous document graphs and clusters from a pile of unstructured content using machine-learning algorithms, and this technology can help administrators "discover documents that are normally unreachable by search or pattern matching solutions."
In addition, the new technology is expected to strengthen cloud security and increase the visibility of "high-value" content.