Broadcom CEO touts tech to target precise location indoors (video)

Broadcom's CEO explains how the semiconductor solutions provider uses various technologies to track a smartphone user's location indoors.

At Ignition West in San Francisco, Broadcom CEO Scott McGregor talks about a new chip that will help users track a smartphone user's location anywhere indoors to within 20-30 feet of where they're standing.

See also: Ignition West: How to make money in mobile apps (video)

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