BuzzCity launches wireless alert service in Singapore

SINGAPORE, 3 July 2000 - Singaporeans can now get the latest traffic reports on their mobile phones and pagers with the launch of BuzzCity's Everywhere! - a free wireless alert service.

This public beta test of Everywhere! will offer real-time traffic reports from Land Transport Authority's traffic.smart.

Motorists and commuters can use Everywhere! traffic.smart buzzes to alert them on bottlenecks.

Users can also customise the service to specify roads and times they wish to travel. This alerts them of traffic conditions before they set out on their trips.

Everywhere! alerts will be sent to a user's mobile phone or pager with a short description of road conditions.

Dr Lai Kok Fung, CEO and co-founder of BuzzCity said, "We would like to invite the public to test Everywhere! and provide us with feedback on how it can be improved. Instead of just offering news and information, we are positioning Everywhere! as a channel for timely information needs. We hope this service will be seen as a useful communication medium and in turn appeal to companies sign up as content providers."

Besides traffic information, Everywhere! users can choose to receive the latest virus information from Trend Micro and stock quotes from Singapore Exchange (SGX).

Members can specify up to 10 selections per portfolio and the specific times they wish to be buzzed on.

"The Singapore Exchange stock quotes will be popular with busy executives who need stock information on the move. Furthermore, they don't have to own a WAP phone or subscribe to mobile data for this information," Dr Lai said.

BuzzCity hopes to offer more information services once the public trials are completed and feedback from the public will help identify more community services.

BuzzCity is planning to offer similar services in Hong Kong, China, Taiwan, Spain and Malaysia.

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