CES 2015: Samsung Ativ One 7 Curved is first all-in-one PC with curved screen

Is the novel screen shape the start of a trend and worth the $1,300 price tag, or is it just a marketing gimmick?

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Despite being "the king" of CES, Samsung isn't waiting until the trade show next month to surprise the public with some of its new products. It already spilled the beans about an upcoming Ultrabook it's releasing, and the company has paired that announcement with a desktop launch.

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As its name suggests, the Ativ One 7 Curved is notable for its curved display, with Samsung claiming it's the first all-in-one (AIO) PC to possess one. The electronics giant has taken the lead with curved screens, adding them to select smartphones starting last year and HDTVs earlier this year and pumping out a 27-inch curved desktop monitor a few months ago.

It appears that the Ativ One 7 Curved takes that monitor and builds a PC around it, since it possesses similar size (27 inches) and resolution (1,920x,1080, or 1080p HD). Other specs are in line with a mid-range AIO, such as an Intel Core i5 processor (unspecified at the moment), 8GB of RAM, a terabyte hard drive, and the 64-bit version of Windows 8.1

Additional media-related attributes include a 1080p HD webcam, Dolby Sound Effects and APT-X lossless audio transmission technology to enhance sound from the dual 10-watt speakers, and HDMI input and output. If you own a Samsung phone, you can make use of the company's SideSync 3.0 software, which allows you to place calls and receive text messages on the ATIV One 7 Curved's screen.

In its hands-on look at the new AIO, our sister site CNET found the curved screen to be a bit more immersive than a typical display, though hardly a revolution in viewing. It appears to help cut down a bit on screen glare, which jibes with what other experts have found when it comes to curved smartphone displays.

The question is whether that is enough to justify the high price of the ATIV One 7 Curved, which will retail for $1,299.99 when it becomes available in the first quarter of 2015. But given that the likes of Dell and LG are releasing their own curved PC monitors, it's safe to assume that Samsung intends to be fully ahead of the curve (pun totally intended) when it comes to this trend.

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