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Ether calling Edgeio

New companies, many under the Web 2.0 umbrella (meaning not boring Web pages or siloed services), are popping up.
Written by Dan Farber, Inactive

New companies, many under the Web 2.0 umbrella (meaning not boring Web pages or siloed services), are popping up. I expect many more at ETech next week in San Diego, where I will be sampling the wares. Among the recent services now available to the public are Ether and Edgeio, which make a nice mashup on together. Ether is a division Ingenio (also Keen.com), which developed pay-per-call over the Web technology. Ether provide sellers with a unique phone number, payment services (credit card for now) and appointment scheduling. Sellers embed the Ether service on their blogs, business card, radio show or Web sites and can charge by the minute, hour, etc for their services pr products--from computer help and pyschotherapy to podcasts and photos. Edgeio aggregates listings for products and services from blogs and other Web pages. Here's the mashup: post listings for services delivered over the phone on your blog, Edgeio aggregates them. On blog pages and Edgeio listing pages, Ether's phone service and pay-per-call time billing service is embedded. More frictionless commerce...

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Edgeio/Ehther mashup (artist's rendering). More on Ether and Edgeio at TechCrunch.

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