Extending the Web to the street

Locamoda showed the latest version of its technology that allows any mobile phone to be used to interact with applications 'on the street." The phone works as a remote control to communicate with large screens in storefronts, cafes, city streets and other locations. StreetSurfer, for example, creates a scenario in which you walk by a real estate office or kiosk anywhere and use your phone to  browse property information and connect directly to a broker or send a message. Other scenarios include retail shops and travel agencies. It's a cool application of wireless technology and the Web--and another demonstration of  how anytime, anywhere connectivity is upon us.