Facebook today announced that 12 new media organizations have built Open Graph apps for the new Timeline profile. Here they are:
- CBS Local: Los Angeles and New York
- The Daily Show
- Huffington Post
- MTV News
- Sporting News (launching in March)
- TODAY Show
While there has been quite a backlash against Facebook's news apps among tech-savvy readers such as ZDNet's, the apps have been doing quite well among the general Facebook population. Publications have seen massive increases in traffic.
Just yesterday, Facebook was talking up lifestyle apps, and now it has once again shared highlights from existing news apps:
- Yahoo! News: Over the past three months, more than 25 million people have opted in to Social Bar, and 2 million people are using it every day. Younger users, aged 18 - 34, are the most active.
- Rockmelt: Rockmelt users are adding 14 new articles every day through the social browser, driving 20 percent new traffic and new users to the site.
- The Guardian UK: Since launching at f8, the app has been installed over 5 million times. Over half of the app's users are 24 and under, bringing the Guardian to a traditionally hard to reach audience.
- Digg: Since Digg Social Reader launched, their page views are up 35 percent. They've seen a two-time increase in the number of monthly active users of their app, a four-time increase in weekly active users, and a three-time increase in daily active users.
"As media organizations build new timeline apps, initial results show significant increases in traffic and engagement, while allowing media sites to reach new – often younger – a demographics," a Facebook spokesperson said in a statement. "These apps create new ways for readers to discover content, while giving publishers the opportunity to reach new audiences. They're built around news and content people care about and identify with and provide easy ways to control the social experience. We look forward to seeing more media apps come to Timeline - giving media organizations new ways to connect with their readers and distribute their content to new audiences."
- Millions of Facebook users embrace the Open Graph for news
- Facebook Open Graph news apps have two major problems
- Google Chrome extension lets you bypass Facebook news apps
- Facebook: 1000s of journalists are already using Subscribe
- Facebook's top political articles for 2011
- Would you use a ZDNet Facebook app?