First commerical 3D chip targets tweens

"What makes this product so interesting is that it is the first implementation of 3D memory" Start-up company Matrix Semiconductor has a customer for its unusual 3D memory chips. And no, it's not a major high-end computing vendor, but rather a toy company, Mattel.

"What makes this product so interesting is that it is the first implementation of 3D memory"
Start-up company Matrix Semiconductor has a customer for its unusual 3D memory chips. And no, it's not a major high-end computing vendor, but rather a toy company, Mattel. It's for permanently storing cartoons on a media player called the Mattel Juice Box aimed at "tweens" (8-12 years old). While the player received an upgraded version of the chip weeks ago, analysts from Chipworks seem to have just got their hands on it recently.

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