Fivetran hates desktop spreadsheets

Summary:But the San Francisco startup loves smart ones that live in the cloud.


San Francisco-based startup Fivetran launched today. The pitch? Its "smart" online spreadsheets will bring you the programming-style functions that you crave, from the cloud.

Built to handle sizable information loads -- it's built on Amazon's EC2 platform -- Fivetran's offering marries queries with more typical spreadsheet functionality to sit somewhere in between Microsoft Excel and Matlab, as TechCrunch's Frederic Lardinois aptly put it:

The service is more like a regular spreadsheet with extensive wizards that guide you through complex data transformations (including regression models) and the SQL-like selects and joins, as well as the tools data cleaning and text-mining features.

You can upload Excel documents, CSV files, JSON files and -- eventually -- make direct database connections. In-database analytics without the degree? Exactly.

The startup's pricing spans the individual (free, $20 or $80) and enterprise (call them). For the latter, you get the "CEO's direct phone number," which is just about the best thing I've ever seen on any startup's pricing page. A free 30-day trial is available at each level.

Topics: Start-Ups


Andrew Nusca is a former writer-editor for ZDNet and contributor to CNET. He is also the former editor of SmartPlanet, ZDNet's sister site about innovation. He writes about business, technology and design now but used to cover finance, fashion and culture. He was an intern at Money, Men's Vogue, Popular Mechanics and the New York Daily Ne... Full Bio

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