Gerry Harvey mum on online strategy

Summary:Outspoken retailer Gerry Harvey won't disclose how he intends to generate $1 billion worth of turnover from his online store and daily deals site over the next decade, adding that to do so would be wasting his time.

Outspoken retailer Gerry Harvey won't disclose how he intends to generate $1 billion worth of turnover from his online store and daily deals site over the next decade, adding that to do so would be wasting his time.

Gerry Harvey

Gerry Harvey (Credit: Gerry Harvey screenshot by Luke Hopewell/ZDNet Australia)

Harvey confirmed yesterday that he's instructed his online team to turn over $100 million of revenue in the next three years with a view to earn $1 billion within a decade.

When asked by ZDNet Australia how the business would achieve the $1 billion result, Harvey said, "We'll just get there somehow or other. How I do it is my business.

"For me, running out and telling people how I do things isn't going to help me."

He said that keeping his cards close to the chest is not about keeping a competitive edge; rather, he thinks that going into his plans isn't worthwhile.

"My problem is I've got everyone and his dog ringing me to talk about f***ing online, and it never stops!

"I've got work to do and ... everyone wants to talk about f***ing online!"

Topics: E-Commerce

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A fresh recruit onto the tech journalism battlefield, Luke Hopewell is eager to see some action. After a tour of duty in the belly of the Telstra beast, he is keen to report big stories on the enterprise beat. Drawing on past experience in radio, print and magazine, he plans to ask all the tough questions you want answered.

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