Google AdSense for Radio soon, Google Health not yet

Summary:Google's future products.

Google was asked about the integration of its dMarc Brodcasting acquisition during its Second Quarter 2006 Earnings Conference Call today.

I have been tracking Google's goal to "extend targeted, measurable advertising to the broadcast space" since Google CEO Eric Schmidt put forth his vision for GPS-based in-car personalized advertising last month.

SEE: New Google Audio Ads: pay for placement set pricing, not auction?

Google indicated that a new "AdSense for Radio" product would be introduced in about three months.

Google was also asked if a new Google Healthcare vertical is on the way.

Google referenced the Google Co-op Health page and indicated Google is exploring ways to improve the quality of health search.



Topics: Google


A former ZDNet blogger, Donna Bogatin is the founder of online directional media properties and In addition to her own ventures, Donna has been advising companies on Web-based business development since 1997, when she created and led an "Internet For Entrepreneurs" workshop for the Small Business Administra... Full Bio

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