Introducing the world's first 'Twitter experience' hotel

Summary:A glimpse at the future of hotels -- or nothing more than a gimmick?

Themed hotels are nothing new. Whether medieval fantasy, chocolate or rock and roll takes your fancy, the industry earns lucrative business by offering something different or quirky.

Sol Wave House, a party hotel on Magaluf Beach, is no exception; it's hoping to capitalize on the social media explosion.

In particular, Twitter is being used as a medium to create a virtual community of guests called #SocialWave. If you hit it off, you can share pictures, meet up and tweet with others through a web application available through the hotel's Wi-Fi connection.

Parts of the hotel, including Bali beds -- used for a European variant of surfing -- are connected through the application. For example, you can tweet a message to "#BaliBed1." In addition, the hotel's owners hope to eventually extend the service to enable guests to use tweets to order food and drink, whether for themselves or someone they are interested in.

The hotel has been open a year and appears to be going strong. A "Twitter Party Suite" and social media-themed weekend events have been recently added.

While a hotel built around Twitter may seem gimmicky, the next generation expects to be connected and to be able to use the Internet to meet new people where ever they go. Hotels can either capitalize on that trend or lose out to others who surely will.

Via: Skift

Image credit: SolWave House

Related:


This post was originally published on Smartplanet.com

Topics: Innovation

About

Charlie Osborne, a medical anthropologist who studied at the University of Kent, UK, is a journalist, freelance photographer and former teacher. She has spent years travelling and working across Europe and the Middle East as a teacher, and has been involved in the running of businesses ranging from media and events to B2B sales. Charli... Full Bio

zdnet_core.socialButton.googleLabel Contact Disclosure

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Related Stories

The best of ZDNet, delivered

You have been successfully signed up. To sign up for more newsletters or to manage your account, visit the Newsletter Subscription Center.
Subscription failed.