Keyword searching is going wireless

Forget URLS... Keywords could be the way forward for mobile devices

VoiceStream Wireless announced Thursday morning it will offer its 2.6 million subscribers a way to just type a company or brand name into a wireless Internet-enabled device to access a Web site, instead of having to enter a URL.

The company is the first to use a wireless keyword search technology developed by RealNames, both companies said in a prepared statement. The service should be available for all VoiceStream users by the end of this year.

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