Kudos to Apple: they did it right this time

Summary:Well, as it turns out, Apple stepped up to the plate and did the right thing.

On Tuesday, I ran an article entitled When it comes to selling iPads, Apple is truly anti-American (and anti-disadvantaged).

It was a pretty harsh (OK, very harsh) article about Apple's policy to accept only plastic when selling iPads from their stores. It spotlighted a woman who'd saved up and then been turned away by a clerk at the Palo Alto store.

Well, as it turns out, Apple stepped up to the plate and did the right thing. First, they're changing their no-cash policy company-wide. You can buy an iPad at an Apple store with cash, as long as you sign up for an Apple account. That's reasonable.

Second, and here's where Apple actually gets my vote -- they hand-delivered a free iPad to the woman who'd been so poorly treated.

It's a story with a happy ending. On Tuesday, I accused Apple of being un-American with their practice. Today, I find myself proud of them.

Final thought to Apple: This is what we expect from you. Thanks for finally living up to what we expect from a great American company. Now, keep it up.

See also: MacRumors report on Apple's turnaround

Topics: Apple


In addition to hosting the ZDNet Government and ZDNet DIY-IT blogs, CBS Interactive's Distinguished Lecturer David Gewirtz is an author, U.S. policy advisor and computer scientist. He is featured in The History Channel special The President's Book of Secrets, is one of America's foremost cyber-security experts, and is a top expert on savi... Full Bio

zdnet_core.socialButton.googleLabel Contact Disclosure

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Related Stories

The best of ZDNet, delivered

You have been successfully signed up. To sign up for more newsletters or to manage your account, visit the Newsletter Subscription Center.
Subscription failed.