Local online ads to generate $2.7 bln

Companies will spend an estimated $2.7 billion in online advertising this year, according to a research report by Borrell Associates.

Companies will spend an estimated $2.7 billion in online advertising this year, according to a research report by Borrell Associates. The market research firm said local advertisers in 210 direct marketing areas spent $2.1 billion in 2003.

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