Malaysia's MyEG aims for 30 percent sales growth

Summary:The e-government services provider is hoping to grow annual sales by promoting its commercial products, and is helped by a deal inked with AIG to provide the latter's insurance online.

Malaysia's MyEG is looking to grow its sales volume through its commercial products, and introduce new ones in the years ahead.

According to a report by Malaysia's newswire Bernama Tuesday, the e-government services provider aims to record 30 percent annual sales growth in three years' time. MyEG group managing director Wong Thean Soo said it has about three to five commercial products currently, including an online coupon system.

"We plan to achieve this target by leveraging a broader range of commercial products besides educating customers on the products that we offer," Wong said.

On Tuesday, the company also announced its deal with American International Group (AIG) to offer the latter's insurance products through MyEG's online and direct marketing platforms.

Auto insurance products will be the first to be offered, and other offerings including home contents, burglary, and personal accident coverage will come online within the next six months, said Matt Harris, CEO of AIG Malaysia, in the report.

Topics: E-Commerce, Asean


A Singapore-based freelance IT writer, Kevin made the move from custom publishing focusing on travel and lifestyle to the ever-changing, jargon-filled world of IT and biz tech reporting, and considered this somewhat a leap of faith. Since then, he has covered a myriad of beats including security, mobile communications, and cloud computing... Full Bio

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