Nielsen admits to iPad stats foul-up

Last week Nielsen released data suggesting that a third of iPad owners had not downloaded an app for their shiny new device. Today the research company has "amended" its data.

Last week Nielsen released data suggesting that a third of iPad owners had not downloaded an app for their shiny new device. Today the research company has "amended" its data.

Now the number of iPad owners who have not downloaded an app is only 9% ... this means that Nielsen's initial data was out by a massive 350%!

Here's the updated breakdown of the data:

Old data appears here.

I'm betting that there are some red faces over at Nielsen today.

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