Nokia confirms new hero device, the Lumia 928, with a teaser

Summary:Nokia is gearing up for the launch of its new flagship Lumia 928.

Not so long ago, Nokia said a new 'hero' device was lined up for a second-quarter release in the US. Today, it confirmed the launch of the rumoured Lumia 928.

Nokia has unveiled a new teaser site for the Lumia 928, offering the first official images of its new flagship handset. As expected, the device is putting imaging capabilities front and centre. The device isn't named in the teaser site itself, but the URL (nokia.com/us-en/lumia928) confirms the 928 branding.

2013-05-07 11.26.53 am
Nokia's new flagship, the Lumia 928. Image: Nokia

First spotted by Engadget, the teaser gives little away about features, but follows a recent full-page ad in Vanity Fair promoting the Lumia 928 on Verizon with Nokia's PureView and optical image stabilisation technology and a Carl Zeiss lens. The ad emphasises its ability to capture images in low light conditions.

Details in the ad were consistent with images leaked last month of a white Lumia with sharper edges than the current 920. The 928 is reportedly lighter and thinner than the 920 and will sport a 4.5 inch OLED display instead of LCD.  

Nokia chief Stephen Elop said in April that the company, along with Microsoft, would be ploughing more dollars into worldwide Lumia promotions and that a new Lumia device was "anticipated to have hero status with a leading US operator" in the next quarter. Nokia's also looking at larger form factors, Elop said.

Nokia has not provided a release date for the Lumia 928, but says to "stay tuned for updates about the newest Nokia Lumia".

The device is set be launched in May on Verizon, according to Bloomberg report in April. A May timeline would also fit with an event Nokia is staging in London in mid-May , which promises more details on the next Lumia device.

Topics: Smartphones, Nokia, Windows Phone

About

Liam Tung is an Australian business technology journalist living a few too many Swedish miles north of Stockholm for his liking. He gained a bachelors degree in economics and arts (cultural studies) at Sydney's Macquarie University, but hacked (without Norse or malicious code for that matter) his way into a career as an enterprise tech, s... Full Bio

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