Nvidia expects GeForce GTX Titan Z to be ultimate graphics card, cost $3,000

Summary:The new super-board combines a pair of Kepler GPUs, 12GB of graphic memory, and a sky-high price tag.


Not content that its GeForce GTX Titan line of premium graphics cards costs more than many mainstream desktops, now Nvidia is readying a version that will be priced higher than almost all PCs. 

Dubbed the Titan Z, it will combine a pair of GK110 "Kepler" chips that offer a total of 5,760 processing cores, along with 12GB of video memory. It will also combine all that with a mega-price tag -- $3,000. You can get an incredibly high-end PC for the same amount.

While Nvidia played up the gaming possibilities of the new board after CEO Jen-Hsun Huang introduced the Titan Z at the annual GPU Technology Conference (e.g., 5K gaming when 4K isn't even the norm), there will be very, very few gamers who can and will pony up three grand for a graphics card, no matter how powerful it may be.

Those thousands of cores will be used instead for GPGPU tasks (general-purpose computing on graphics processing units), which Nvidia has staked claim to with its CUDA architecture . As Huang put it: "If you’re in desperate need of a supercomputer that you need to fit under your desk, we have just the card for you."

The Titan Z unveiling came shortly after Nvidia showed off its next-generation GPU , dubbed Pascal. That won't be due until 2016, however, by which time the Titan Z's price may have dipped below $2,000. 

Topics: Hardware, PCs


Sean Portnoy started his tech writing career at ZDNet nearly a decade ago. He then spent several years as an editor at Computer Shopper magazine, most recently serving as online executive editor. He received a B.A. from Brown University and an M.A. from the University of Southern California.

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