One Dashboard to rule them all

Slowly, I lumber after the social media bandwagon as little lightbulbs start to flick on in my 20th century mind.

I have confessed previously to Breakfast Networking, the breakfast of choice for the self-employed. And 10 minutes with Chris Brown from Aspect Plus changed my view on social media and thus changed my life.

You don't have to like Facebook (like they even care). You just have to use it to your advantage. Ditto LinkedIn, Twitter and YouTube. Chris's point was that social media is free and that, like a kitchen in a rental property, you don't use it to cook your own meals, you use it for business.

The proviso is that you do have to provide content: regular, updated, interesting, relevant content. With pictures.

For my workshops on WordPress, the simile I use is that pages are trees and posts are the stream, and you have to keep the stream flowing to stop it from stagnating (please, don't do as I do... ;)

Bolstered by Chris's enthusiasm and evident experience, I have embarked upon a process of Learning Facebook For My Own Purposes.

Which led me to yet more thinking: with the WordPress CMS, there are ways to disseminate one blog post to Twitter, Facebook, LinkedIn etc. at the press of a single Publish button. Is this the way forward? No more multiple accounts, only One Dashboard to rule them all.