Only 17% of companies use Web analytics

17% of the 250 thousand or so companies with at least $1 mln in annual revenue and a Web site now use analytical tools and services for those sites, JupiterResearch tells New York Times. The industry currently attracts about $460 mln in revenue, divided between publicly traded companies like WebSideStory and privately held firms like WebTrends, Omniture and others.

17% of the 250 thousand or so companies with at least $1 mln in annual revenue and a Web site now use analytical tools and services for those sites, JupiterResearch tells New York Times. The industry currently attracts about $460 mln in revenue, divided between publicly traded companies like WebSideStory and privately held firms like WebTrends, Omniture and others.

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