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PC maker Legend ships first cell phones

The Legend Group, China's largest PC maker, officially jumped into the cell phone market this week with six phones at a variety of prices. The phones were developed out of a joint venture with Xiamen Overseas Electronics. Earlier in the week, Legend increased its ownership in the joint venture to 80.8 percent. The company's phones are largely based on software from Microsoft and chips from Intel, company executives said recently. Intel in particular is placing substantial emphasis on Asia in its strategy to get its XScale and StrongARM chips incorporated into cell phones. Five of the new phones support GSM (Global System for Mobile Communications), while one supports CDMA (code division multiple access) networks. The Legend G808, which will be promoted the most of all the phones, costs approximately $435. --Michael Kanellos, Special to ZDNet News
Written by Michael Kanellos, Contributor
The Legend Group, China's largest PC maker, officially jumped into the cell phone market this week with six phones at a variety of prices.

The phones were developed out of a joint venture with Xiamen Overseas Electronics. Earlier in the week, Legend increased its ownership in the joint venture to 80.8 percent.

The company's phones are largely based on software from Microsoft and chips from Intel, company executives said recently. Intel in particular is placing substantial emphasis on Asia in its strategy to get its XScale and StrongARM chips incorporated into cell phones.

Five of the new phones support GSM (Global System for Mobile Communications), while one supports CDMA (code division multiple access) networks. The Legend G808, which will be promoted the most of all the phones, costs approximately $435. --Michael Kanellos, Special to ZDNet News

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