Pivotal makes first acquisition: mobile products developer Xtreme Labs

Summary:Cloud is the future of enterprise technology, but mobile goes hand-in-hand with that. It looks like that idea hasn't escaped the EMC-spawned project.

Pivotal has apparently recognized the need to strengthen its mobile arm, demonstrating that through the acquisition Xtreme Labs, a company that develops mobile platforms for some of the biggest names in the Fortune 500.

The Xtreme Labs team confirmed the news on its website on Wednesday.

Based in Toronto, Xtreme Labs is a private company that has developed mobile strategies and products for the likes of Facebook, American Express, and NCAA Sports.

But Xtreme is bringing more to the table than just a drool-worthy client list. It also brings plenty of mobile development tools that will be combined with combined with Pivotal’s application and data infrastructure software.

The result will be a more comprehensive, cloud-based strategy guide to be targeted toward enterprise customers.

Xtreme Labs co-founders Amar Varma and Sundeep Madra offered some more background and perspective on the merger, preaching that the "convergence of mobile, social, big data, and cloud is driving extraordinary change in the enterprise."

By joining forces with one of the most well-funded, well-connected “startups” in Silicon Valley and with financial support from major players like EMC, VMware and GE, we can effectively deliver the best of Big Data, PaaS, Infrastructure, Cloud and of course, Mobile Services.

It's been a busy few months for Pivotal. The EMC-spawned project launched this spring as a new Platform-as-a-Service (PaaS) offering for the enterprise, firmly rooted in open source technology.

Helmed by Paul Maritz, the former CEO of another EMC-owned company, VMware, the core idea behind the Pivotal One PaaS is to bring consumer-familiar cloud features to the enterprise while also weaving together data fabrics, programming frameworks and support for legacy infrastructures.

Since April, Pivotal has primarily been relying on industry partnerships on top of the EMC and VMware brands while jumping off the launching pad.

In June, General Electric announced it was tapping Pivotal to deliver its new cloud "agnostic" platform Industrial Internet to market through Pivotal's Hadoop, Cloud Foundry, and in-memory resources.

IBM followed up in July , collaborating with Pivotal on establishing a new open governance model for the Cloud Foundry community.

The purchase of Xtreme Labs represents a big step for Pivotal as more than just a "large startup" but rather that it is evolving into a parent company and IT industry leader of its own.

Financial terms of the deal were not disclosed except to specify that it was an "all cash transaction." But AllThingsD reported that Pivotal paid close to $65 million in cash for its new unit.

Topics: Enterprise 2.0, Cloud, Data Management, EMC, Enterprise Software

About

Rachel King is a staff writer for CBS Interactive based in San Francisco, covering business and enterprise technology for ZDNet, CNET and SmartPlanet. She has previously worked for The Business Insider, FastCompany.com, CNN's San Francisco bureau and the U.S. Department of State. Rachel has also written for MainStreet.com, Irish Americ... Full Bio

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