Salesforce.com's shift in strategy towards promoting the social enterprise has certainly benefited the company overall based on its strong third quarter earnings announced on Thursday.
But that's not all that Salesforce was giddy to boast about to investors.
Chairman and CEO Marc Benioff spoke glowingly over the company's growth as well as its major customers, remarking especially that Salesforce scored major victories over its competitors -- most notably its number one foe: Oracle.
In fact, I'm delighted to share with you that one of our largest transactions in the quarter was Verizon, who signed up for 80,000 subscribers of Chatter, 7,000 subscribers of the Sales Cloud and Data.com. Now Verizon's vision for the social enterprise is to build an employee social network connecting retail stores and office-based employees, fueling a new level of global collaboration. And by mobilizing their workforce on iPads, Verizon plans to delight customers in an entirely new way.
Today we are seeing customers buy a broader selection of our services as evidenced by growth of all of our product lines. For the Sales Cloud, we signed Maersk, one of the world's largest shipping companies in the world, based in Europe. And they swapped out Oracle and selected Salesforce for the entire global sales team. We also won deals against Oracle with Bayer, Eli Lilly, Telstra, Fuji Xerox, Japan Post, Unisys, PTC Parametric, and Diebold Securities, all strong wins against Oracle. But in Q3 we also won against Microsoft, closing major deals with Pfizer, AXA, CenturyLink, American Teleconferencing Services, Gates Corp, Banca Civica.
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