Salesforce expands cloud stack with app, site platforms

Summary:The company's chief executive, Marc Benioff, has annouced two platforms for building apps and sites, as part of a wider push into cloud services is to launch two new platforms to build apps and sites, dubbed Appforce and Siteforce, the company's chief executive Marc Benioff said on Tuesday.

Marc Benioff image

Marc Benioff announced a range of cloud initiatives at the Dreamforce conference. Photo credit: Larry Dignan

Benioff made the announcement during his keynote speech at the Dreamforce conference in San Francisco. His words indicate that Salesforce is building a full cloud development stack to go along with the launch of, which was also announced on Tuesday.

Appforce will focus on app development, while Siteforce will be a cloud system to build sites. Benioff also announced a partnership with VMware called VMforce. Overall, the big message from the Salesforce chief executive was change. The company is focusing on clouds ranging from sales and service to collaboration, development and databases. The approach represents a full frontal assault on competitors such as Oracle and SAP.

For more on this ZDNet UK-selected story, see builds out its cloud stack, plots Appforce, Siteforce on

Topics: Cloud


Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CN... Full Bio

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