Sandisk beefs up SSD push, eyes businesses

Summary:Sandisk isn't known as an enterprise play, but the company has to diversify so it isn't tethered to consumer trends such as PC sales.

Sandisk is planning to step up its move into solid state drives with new products and an effort to target businesses.

sandiskssd

The storage company at CES 2013 rolled out two new SSDs, Ultra Plus for retail and X110 for hardware makers. The drives are built using 19 nanometer technology and come in 64GB, 128GB and 256GB flavors. The company also touted a design win for Asus' Transformer Book.

For Sandisk, the larger win for Sandisk would be landing corporate customers. Sandisk isn't known as an enterprise play, but the company has to diversify so it isn't tethered to consumer trends such as PC sales.

As for diversification, Sandisk launched a channel program to allow resellers and system integrators to use the company's SSDs. The initial effort is focused on small and mid-sized businesses.

More:

Sandisk launches VC fund, focuses on enterprise storage

Topics: Storage, Data Centers, SMBs

About

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CN... Full Bio

zdnet_core.socialButton.googleLabel Contact Disclosure

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Related Stories

The best of ZDNet, delivered

You have been successfully signed up. To sign up for more newsletters or to manage your account, visit the Newsletter Subscription Center.
Subscription failed.