Sprint n' SWAG

Today's Wall Street Journal article entitled "Cable Titans Discuss Offering Cellular Services, Intensifying Foray Into Telecom's Turf," mentions that several leading cable television providers are discussing a joint venture to offer cellphone services. The article mentions potential market-entry strategies as potentially involving the purchase of an existing cellular operator.

Today's Wall Street Journal article entitled "Cable Titans Discuss Offering Cellular Services, Intensifying Foray Into Telecom's Turf," mentions that several leading cable television providers are discussing a joint venture to offer cellphone services.

The article mentions potential market-entry strategies as potentially involving the purchase of an existing cellular operator. More likely, the Journal says, would be "to use the cellular network of an established wireless provider."

Through a brief quote from a Sprint spokesperson, thepiecerefers to the possibility of the carrier hooking up with such a cable consortium to offer VoIP. Although that remark is 3/4 into the article, that's the big news for me and you.

OK, here's crystal ball time. If the following happens, I see it transpiring in an 18-24 month time frame. Chalk it down as somewhere between SWAG (Silly Wild Assumed Guess)and a snooker hunch:

The cable company venture fires up, and affiliates with Sprint for cell and land-line telephony services. Keep in mind Sprint's telephony footprint touches a variety of geographical and service sectors most if not all of their competitors cannot match.

As part of the deal, or shortly therafter, Sprint buys one of the big VoIP carriers.

Sprint folds the acquiredVoIP service offerings into an attractively priced bundle - for its own subscribers, as well as to those businesses and consumers who sign up via the cable company-Sprint partnership.

Do you think I am on to something here? Your posts please...

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