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Study claims Napster undermining college music sales

A study of CD purchases in retail stores near college campuses found that sales declined year-on-year since 1998. Performed by VNU Entertainment Marketing Solutions -- sister company to SoundScan, which collects point-of-sale information from music stores nationwide -- the study found that, while first-quarter national sales increased in every year since 1997, sales near college campuses decreased year-on-year since 1998.
Written by ZDNET Editors, Contributor

A study of CD purchases in retail stores near college campuses found that sales declined year-on-year since 1998. Performed by VNU Entertainment Marketing Solutions -- sister company to SoundScan, which collects point-of-sale information from music stores nationwide -- the study found that, while first-quarter national sales increased in every year since 1997, sales near college campuses decreased year-on-year since 1998. The report places the blame for the decreases at the feet of online music swapping service Napster. Yet, sales for other fiscal quarters, and the possibility of increased online music sales to college students, were not addressed by the report. -- Robert Lemos, ZDNet News

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