"The Morning Briefing" is SmartPlanet's daily roundup of must-reads from the web. This morning we're reading about uses for Big Data.
1.) Facebook tackles (really) Big Data with 'Project Prism'. Today, countless websites are facing the epic amounts of online data that first hit Facebook a half decade ago. But according to Facebook engineering bigwig Jay Parikh, these sites have it so much easier.
2. Can Big Data smoke out the silent majority?
3. Big Data grows up: Three spaces to watch once the hype subsides. If you're trying to cloak your company in the mantle of a burgeoning industry, big data will do just fine. But seeing big data everywhere is a sure way to hasten the inevitable fall from the peak of high expectations to the trough of disillusionment.
4.) 3 key analytics questions to ask your Big Data. Data, Data everywhere, not a drop to act! Every organization is collecting data today, but very few know what to do with it.
5.) Why big companies buy, sell your data. They know your name, your phone number, where you live, your buying habits and, in many cases, what you are interested in buying -- sometimes even before you do.
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This post was originally published on Smartplanet.com