X
Business

Washingtonpost.com: IBM Makes A Play for Microsoft´s Customers

Interesting to see this is in the mainstreammedia even before the press release is posted on ibm.com...InternationalBusiness Machines Corp. said it will roll out an aggressive strategy todayto lure business customers away from rival Microsoft Corp., offering bountiesof up to $20,000 to sales partners who can persuade companies to make theswitch. ...The plan seeks to use IBM's 100 [sic- should be "hundreds of"] business partners who work with companies'IT divisions as its de facto sales force. IBM will reward each businesspartner $20 per individual e-mail account, up to $20,000, for every companythat stops using Microsoft's Exchange server and Outlook e-mail systemand begins using IBM's Linux-based Lotus Notes e-mail system and Dominoserver system.The gloves are off....Link (free registration required): Washingtonpost.com:IBM makes a play for Microsoft's customers>(And watch for more coverage elsewheretoday)
Written by Ed Brill, Contributor
Interesting to see this is in the mainstream media even before the press release is posted on ibm.com...
International Business Machines Corp. said it will roll out an aggressive strategy today to lure business customers away from rival Microsoft Corp., offering bounties of up to $20,000 to sales partners who can persuade companies to make the switch. ...
The plan seeks to use IBM's 100 [sic - should be "hundreds of"] business partners who work with companies' IT divisions as its de facto sales force. IBM will reward each business partner $20 per individual e-mail account, up to $20,000, for every company that stops using Microsoft's Exchange server and Outlook e-mail system and begins using IBM's Linux-based Lotus Notes e-mail system and Domino server system.
The gloves are off....

Link (free registration required): Washingtonpost.com: IBM makes a play for Microsoft's customers >
(And watch for more coverage elsewhere today)

Originally by Ed Brill from Ed Brill on March 30, 2006, 9:55am

Editorial standards