Worst pitch of the month: 'Beets' headphones by OrigAudio

Summary:This month's winner looks more like something we'd see on a weak Saturday Night Live sketch rather than a serious product being sold to raise money for charity.


It's the last day of the month, which means it's time to recap the worst PR pitch received during the last 30 days.

See also Worst pitch of the month: Plantronics and the mass employee wedding | Worst pitch of the month: Qpid.me and sharing STD results via text

April was a bit of a tricky month for this — especially given the inundation of fake ones sent out on the first day trying to fool (or just tease) journalists and readers alike.

Perhaps those shouldn't be discounted either. Sometimes April Fool's jokes can be clever. Other times, they're plain dumb.

This one falls somewhere in the middle.

It's not an April Fool's joke. (We think, considering we received it only a few days ago — unless the team behind it was really late to the game.)

But it's very difficult to take seriously — even for someone who really loves beets (no, really).

Here's our unlucky winner:


You simply can't BEAT a deal this good, because you can finally get a pair of those outside noise reduction headphones everyone's been talking about for only $25.00. Our new "Beets" by OrigAudio headphones come in six unique colors and support an even better cause.

These headphones have been the talk of the web after being featured on Mashable, Gizmodo, Engadget, and more. Raved about for the different style they portray but also for the cool, giving back element they provide as we donate a can of beets to a local food bank for each pair sold.

Surf on over to www.origaudio.com and grab a pair today for only $25.00.

At first, I felt bad about making fun of this one considering proceeds are going to a very good cause.

But then I thought if I mention the silly headset and the charity in this column, at least then they are getting some additional (and probably needed) attention.

I just find the spoof on the Beats by Dr. Dre headphones brand to be more like something we'd see on a weak Saturday Night Live sketch rather than a serious product being sold to raise money for charity.

Regardless, here's a promo video for a quick chuckle (or eye roll):

Image via OrigAudio

Topics: Tech Industry, E-Commerce, Mobility, Smartphones, Tablets


Rachel King is a staff writer for CBS Interactive based in San Francisco, covering business and enterprise technology for ZDNet, CNET and SmartPlanet. She has previously worked for The Business Insider, FastCompany.com, CNN's San Francisco bureau and the U.S. Department of State. Rachel has also written for MainStreet.com, Irish Americ... Full Bio

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