BlackBerry Messeger (BBM) has clocked over 10 million downloads on Android and Apple iOS devices in the first 24 hours of its launch.
In a statement Wednesday, the Canadian handset maker said its mobile messaging app took pole position in Apple's App Store in more than 75 countries including Indonesia, the U.S. and Canada. It added that the app achieved 60,000 five-star reviews in user ratings on App Store and Google Play.
Calling it "an incredible launch", Andrew Bocking, executive vice president for BBM at BlackBerry, said in the statement: "The mobile messaging market is full of opportunity for BBM. We intend to be the leading private social network for everyone who needs the immediate communication and collaboration of instant messaging combined with the privacy, control, and reliability delivered through BBM."
A popular messaging service for BlackBerry users, plans for the free app to support other platforms were announced in May, as the struggling company looked to extend the reach of one of the platform's bright spots.