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Bing AppEx team delivers four apps for Windows Phone

Microsoft is rolling out four of its Bing-made consumer apps for Windows Phone.
Written by Mary Jo Foley, Senior Contributing Editor

The team inside Microsoft's Bing unit that built some of its better Metro-Style/Windows Store apps is rolling out versions of four of those apps for Windows Phone.

bingappex

The four new Windows Phone apps are Bing News, Sports, Weather and Finance. Microsoft announced the availability of these new apps -- with the caveat that "features and content may vary by country" -- on August 7.

Here are the download links:

Bing News: http://www.windowsphone.com/s?appid=9c3e8cad-6702-4842-8f61-b8b33cc9caf1

Bing Weather: http://www.windowsphone.com/s?appid=63c2a117-8604-44e7-8cef-df10be3a57c8

Bing Sports: http://www.windowsphone.com/s?appid=0f4c8c7e-7114-4e1e-a84c-50664db13b17

Bing Finance: http://www.windowsphone.com/s?appid=1e0440f1-7abf-4b9a-863d-177970eefb5e

Update (12 noon ET): Some of these apps don't seem to have populated the store yet, so keep trying.

The Bing AppEx (Application Experiences) team consists a couple hundred developers who working full-time on writing apps for Windows 8 tablets, Windows Phones and the Xbox gaming console. (I'd guess the Xbox is the next frontier for similar versions of these kinds of apps.) The AppEx team built the news, travel, finance, wether, sports and maps applications that shipped as part of Windows 8. They also built the new Health and Fitness and Food and Drink apps that are in the Windows 8.1 preview and likely to ship with the final version.

The AppEx team used primarily, but not exclusively, HTML5 and JavaScript to build showcase apps that highlighted Bing and MSN data and elements.

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