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BlackBerry claims the phone has a "stunning, youthful design" but for me the matte, almost unfinished, exterior of the Q5 does not make it an object of lust. It seems like a deliberately utilitarian handset, lacking even the modest styling of the Q10 — there are no blinged-up silver frets to separate the rows on the keyboard here.
(All images Steve Ranger/ZDNet).
The presence of Qwerty keyboard means the unapologetically boxy Q5 has a diminutive square 3.1-inch display, and thus spurns the trend of most smartphones towards ever-bigger screens (Samsung's Galaxy S4 has a 5-inch screen while the largest in the Galaxy Mega line has a whopping 6.3-inch display).
Meanwhile, the plastic shell marks it out as a mid-market rather than high-end device (no rubberised woven kevlar back here, unlike the Q10). As such, the device may appeal not to consumers, but to businesses looking to roll out a fleet of standard handsets across their workforce.