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The Apple Core

Jason D. O'Grady & David Morgenstern

Apple: iPhone reception problems related to ‘incorrect formula’

By | July 2, 2010, 8:11am PDT

Summary: Apple has responded to the iPhone 4 reception problems, stating that the formula it uses to calculate signal strength is “totally wrong.” Where to start?

Apple today posted a statement on its PR Web site regarding the iPhone 4. In the letter, the company addresses what it “has learned” from the “reception problems” plaguing the latest iPhone hardware.

Apple has “discovered the cause of this dramatic drop in bars” and that it was surprised and stunned that “that the formula we use to calculate how many bars of signal strength to display is totally wrong.”

Our formula, in many instances, mistakenly displays 2 more bars than it should for a given signal strength. For example, we sometimes display 4 bars when we should be displaying as few as 2 bars. Users observing a drop of several bars when they grip their iPhone in a certain way are most likely in an area with very weak signal strength, but they don’t know it because we are erroneously displaying 4 or 5 bars. Their big drop in bars is because their high bars were never real in the first place.

Then Apple details the solution:

To fix this, we are adopting AT&T’s recently recommended formula for calculating how many bars to display for a given signal strength. The real signal strength remains the same, but the iPhone’s bars will report it far more accurately, providing users a much better indication of the reception they will get in a given area. We are also making bars 1, 2 and 3 a bit taller so they will be easier to see.

The clincher is the timeline. A free software update that incorporates the “corrected formula” will be released “within a few weeks.”

Originally Apple tried to say it was the customer’s fault for holding it wrong, now it’s admitting some culpability, stating that it’s an easy software fix. If so, why will it take a few weeks? Reading between the lines, that means that it won’t be out within two weeks (or else it would have said a “couple” of weeks.) And if the clock starts today, a few weeks could mean July 23. Can Apple really afford to wait that long? Let’s pray that Apple is under-promising and will over-deliver.

I find it absolutely hilarious that Apple is increasing the height of the bars. Is that so we can better see how little reception we really have? Or is it to make low reception look a little bit better? Displaying less bars wasn’t exactly the fix that I was hoping for.

Update: Apple’s proposed solution of extending the 1, 2 and 3 signal bars reminds me of the Seinfeld episode The Stand In where Mickey uses lifts to increase his height and is accused of “heightening.”

You can read the entire letter on Apple’s PR website.

Photo: Wired

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Jason O'Grady is a journalist and author specializing in mobile technology. He has published six books on Apple and mobile gadgets and his PowerPage blog has been publishing for over 15 years.

Disclosure

Jason D. O'Grady

Jason D. O'Grady is the creator and editor of O'Grady's PowerPage, which has been publishing mobile technology news since 1995. He maintains an advertising relationship with the following legacy advertisers on the PowerPage:

  • Amazon Associates
  • Google Adsense
  • Tekserve
  • Advertising on the PowerPage is brokered by a third-party agency (BackBeat Media) and he recuses himself from these negotiations.

Biography

Jason D. O'Grady

Jason D. O'Grady developed an affinity for Apple computers after using the original Lisa, and this affinity turned into a bona-fide obsession when he got the original 128 KB Macintosh in 1984.

He started writing one of the first Web sites about Apple (O'Grady's PowerPage) in 1995 and is considered to be one of the fathers of blogging. He has been a frequent speaker at the Macworld Expo conference and a member of the conference faculty. He also co-founded the first dedicated PowerBook User Group (PPUG) in the United States.

After winning a major legal battle with Apple in 2006, he set the precedent that independent journalists are entitled to the same protections under the First Amendment as members of the mainstream media.

O'Grady is the author of The Nexus One Pocket Guide, The Droid Pocket Guide, The Google Phone Pocket Guide, and The Garmin nuvi Pocket Guide (Peachpit Press), the author of Corporations That Changed the World: Apple Inc. (Greenwood Press), and a contributor to The Mac Bible (Peachpit Press). In addition, he has contributed to numerous Mac publications over the years, including MacWEEK, Macworld, and MacPower (Japan).

When he's not writing about Apple for ZDNet at The Apple Core, he enjoys spending time with his family in New Jersey.

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