The Apple Core

Jason D. O'Grady & David Morgenstern

Deconstructing Travels with Gartenberg: Two weeks of on the road with an iPad

By | May 13, 2010, 3:10pm PDT

Summary: Analyst Michael Gartenberg once spent time traveling with just a handful of smart phones. That adventure was followed by a recent two weeks with an iPad. Guess which combination of mobile technology won?

Analyst Michael Gartenberg once spent time traveling with just a handful of smart phones. That adventure was followed by a recent two weeks with an iPad. Guess which combination of mobile technology won?

Despite their mobile processing power, I’ve never thought that smart phones can be a replacement for a notebook and Gartenberg’s experience shows why. Yes, things like screen size and keyboards matter.

However, I was interested in Gartenberg’s two-week trip with the iPad. He posted both articles on SlashGear. For anyone hoping to replace their notebook with an iPad when traveling it’s useful reading. He offers 10 “lessons,” some of which were more valuable than others.

Two weeks of traveling is a real test. Gartenberg said the iPad, even with an external Bluetooth keyboard, dropped 5 pounds from his bag. And he had little problem with battery life, something that any road warrior faces.

The lessons are good tips. Some of his concerns about file management will be worked out this summer with the introduction of iPhone OS 4.0. And the capabilities of applications will be met as software developers address the needs of iPad customers.

As I wrote the other day, we are witnessing the beginnings of the iPad UI experience and the determination of what feature sets customers want and will pay for. This is the opposite of the desktop and notebook software markets. Some apps are way underpowered and my guess is that developers will hear that from customers. If they don’t heed their users’ advice or try to position iPhone, iPad and Mac applications too narrowly, customers will quickly find an alternative. There’s a lot of churn in this market.

Yes, the iPad is the ‘wild west’ of mobile UI

Most revealing is Gartenberg’s analysis of the iPad’s competition with netbooks. “Why not buy a netbook?” is the line I hear only from PC users, never Mac users.

Overall, I’ve been pleased with the experience and find that there’s enough functionality to make the iPad useful for not only content consumption but content creation. So why not just use a netbook? Easy, while netbooks offer much of the functionality I lack on the iPad, it comes at too high a price. Lower screen resolutions, slower than my laptop performance and cramped keyboards are too many tradeoffs for me. The instant on capabilities, fast performance combined with a full XGA screen make the iPad experience unique, not quite a laptop but certainly more than just a large iPod touch. For me, it’s now a valuable travel companion.

Exactly.

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David Morgenstern has covered the Mac market and other technology segments for 20 years.

Disclosure

David Morgenstern

Freelance journalist/blogger David Morgenstern has nothing to disclose.

Biography

David Morgenstern

David Morgenstern has covered the Mac market and other technology segments for 20 years. In the recent past, he founded Ziff-Davis' Storage Supersite, served as news editor for Ziff Davis Internet and held several executive editorial positions at eWEEK. In the 1990s, David was editor of Ziff Davis' award-winning MacWEEK news publication as well as its successor title, eMediaWEEKly, which focused on multiplatform professional content creation. His byline can be found online and in print publications including CreativePro.com, Peachpit Press' Mac Bible and Popular Photography.

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??? Is OSX for mainframes only, now?
AzuMao 26th May 2010
Last time I checked it was mainly marketed towards the personal computing market. When did it stop being for PCs?
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Interesting......
James Quinn 13th May 2010
Very much what I've been saying all along.

Pagan jim
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vs the MSCE that sadly can't afford it.

Worth getting into an Apple store and having a play. Prepare yourself for windows mobile in a couple of releases;-)
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Experience always trumps non experience
kenosha77a 13th May 2010
Two weeks into my 3G iPad experience and the experience mirrors all the posted positive reviews. I just hope that our PC brothers and sisters can experience a tablet product of their own soon. Then we can get past the " tablet is just a toy " nonsense.
I agree. The long battery life of the iPad is liberating. For plane travel, there is nothing like the iPad. At home for many of my computing needs, the iPad is the first thing I reach. I can see how using a laptop or desktop will be mostly unnecessary in a few years. One unanticipated use of the iPad I discovered was it being a portable TV. With apps like the ABC iPad app and with so much video available online, I've found that the iPad makes a good small TV you can take with you anywhere. I even used mine in the kitchen to watch a show while I cook. That's hard to do with a netbook. The keyboard makes a netbook too cumbersome. The iPad will prop up most anywhere and be out of the way.
@J-Hermes - I second your comments regarding iPad video content viewing. Before I started using an iPad, I never bothered to download any video content (from iTunes).
But the iPad screen displays HD content beautifully. And, of course, it's portability factor is second to none. So, I've started to download a few "Doctor Who" episodes. It's a joy to watch The Doctor on this device.
Oh, speaking of the ABC app, it's how I watch "Lost".
Don't believe me, follow this url to a canvas page on your iPad, let's see if it loads?

http://9elements.com/io/projects/html5/canvas/

It's the main reason why I didn't purchase the iPad when I was at the Apple store.
@Info4Sherlock Just for kicks I tried it on my iPhone using Safari and Opera, neither loaded it up fully. Although my desktop version of Opera loaded and ran it fine. So apparently the Mini version of Opera is missing some key features from the desktop version.
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would like an unbiased review...
batpox Updated - 14th May 2010
Interesting article by a Mac guy talking about a Mac guy review. But I would like an article explaining exactly how an iPad is used in a meeting, or doing work on an airplance vs a netbook or laptop.

I'm quite serious. What tasks is the slate format better for? I know it's 1.5 pounds @ $500 vs the 2.5 @ $300 for the netbook, but am I better off with my iPhone and a netbook, or an iPhone and an iPad?
@batpox I'm guessing here but the iPad probably has a much better display than your netbook does. For some, that might be the key element in choosing the iPad over a netbook.
Personally, I never have cared for the trackpad as a substitute mouse device and of course, the iPad experience is very similar to your iPhone experience in this regard and in my opinion, multitouch is much better than either a mouse or trackpad for a device of this size.

Can you do a little bit more with your netbook - iPhone versus the iPad - iPhone combo? Sure you can. But from experience and being more than a little bit subjective, I find the iPad much better ergonomically than either a small netbook or a small laptop (I have the MacBook) (Although, I have found that I can carry both the MacBook and my iPad together in the MacBook travel case. Its funny how just a few pounds and form factor favors my use of one device over another in certain situations.) For simple web browsing, email reading and video content viewing, I much prefer the iPad over the MacBook.
As far as which I prefer better, the iPad virtual keyboard vs the physical keyboard of a netbook or my MacBook, I'm sort of leaning to the virtual keyboard for most short typing tasks. (I much prefer the experience of using my Microsoft Bluetooth ergonomic keyboard in conjunction with both devices, however.)
But in the end, both device combinations perform the same tasks. Its a matter of user enjoyment that decides what a person will eventually choose to purchase. I chose the iPad vs a small netbook. I'm not looking back.
@batpox

Why wait for another review? Go out and test the iPad yourself; everyone's use case may be different.
@AzuMao

Point is: The iPad is a truly a unique and personal multi-purpose device. It's a device that do not fit the typical user-case review scenario (like reviewing a Netbook, Laptop for instance). Like a car, you need to test drive yourself. Someone could review it and find it works perfectly well in meetings or a plane for their specific work needs, while someone else may think differently.
If so, ya, that could be better than reading a review.
While I agree that a netbook is less than optimal, for the same price as an iPad I bout an ASUS UL that gives me 10 plus hours of battery, full keyboard, widescreen, light weight and full notebook functionality.

While the iPad is currently "cool", I am not willing to constrain my needs to adapt to a "crippled" device. With the UL notebook I do not have to.

BTW: this notebook has "instant on" function will let me use it in seconds provided I cannot wait the 30 seconds for it to normally boot to a useful screen.
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You can buy a notebook for less than an iPud...
Feldwebel Wolfenstool 14th May 2010
...now you know.
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What were his uses for the device?
John Zern 14th May 2010
Content creation could just mean writing an email. What did he actually use the iPad to do?
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2 weeks w/ iPad = Reality Check
croberts 15th May 2010
Re-writing applications for different CPUs requires a long development cycle. iWork for iPad doesn't handle applications correctly because it's a re-written (stripped down) application for ARM, and not the x86 version of iWork reformatted for iPad. Not the fault of ARM, but a reality for the consumer.

File management. iTunes is a mess and has no place in a business environment. Apple needs to make a non-store sync product. Call it iSync, or whatever, and allow proper file folder management.

The iPad seriously needs a USB port. Does Apple (or maybe ATT) really think the consumer will buy a separate 3G plan for every 3G capable device? The iPad should have been compatible with USB Internet Sticks, and allowed USB memory keys to be used.
The iPad weighs 1.5lbs. I don't know which BT keyboard he used, but the Apple BT keyboard with batteries weighs about .5 lbs (Apple doesn't list the weight, but I have one and it's around that). The base iPad is $500 $70 for the keyboard and you're at $570.

For $570, you can get netbooks that weigh 2lbs to 2.5lbs with 1366 x 768 resolution. No touchscreen (the closest to that is the Asus T101-MT although then we're back to 1024x600 resolution - but it's cheaper $480 typically and still has a real keyboard).

I own a Gigabyte T1028V which has a 1366x768 screen, an ExpressPort/34, BT, WiFi and includes a slot for a 3G card (includes antenna and SIM slot) that clocks in at 3lbs - I carry it with me everywhere and actually do development on it.

So, sure - if you pick the right netbooks, you can make the iPad look good. Of course, if you pick the best netbooks, then not so much.

As for battery life - I use what is, apparently, a little known features of Windows: sleep mode. It lets me go for days on a charge in typical use with essentially instant on (5s from hitting the power switch to working desktop). I use the small battery (which I had to buy - the T1028V comes with the larger, heavier 6hr battery) and typically get a solid 3 hours - which is all I need for normal use. The rest of the time, I'm either at home or at work where I have a computer that's plugged in or can plug in my netbook.

Ironically, Apple fans are ready to rearrange their lives to make their Apple products work for them (even if they don't notice they're doing it), but find the same small adjustments wrong when a PC user does it.
Oh and yes, I have tried an iPad - and I own an iPhone - so yes, I do know what 'the experience' is like. I can live without it - I actually like to do useful things with my computers. That's why, like a lot of iPhone owners I know, I'm switching to Android when my contract runs out.

BTW, the comment system changes here really does suck. Showing the oldest first and then hiding the rest is tedious to read through, and the comment editor doesn't work well.
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Just an opinion.
PatchLanders 26th May 2010
I'm a recent convert from the PC world. My wife, a long time Mac, finally convinced me to swap MOSTLY because of the IPad...use one...I have two PC laptops (both broken I might add), two netbooks - Toshiba and HP, and now my Macbook Pro and my IPad. If any dedicated PC fan can play with an IPad in their OWN environment for an hour, and NOT be in love...I'd be shocked. Look, I never completely understood the "war" of the PC's vs. Mac's anyway...as someone who has been both...stop PCing the IPad to death (or flashing, or HTML5ing...or whatever) and try one...you can't appreciate it until you use it. It's not for everyone, but no one who's used mine for any length of time has been disappointed...in fact I've had to track them down and get my IPad back.
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Last time I checked it was mainly marketed towards the personal computing market. When did it stop being for PCs?

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